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Marketing Assistant

Purpose of Role

The marketing assistant plays an important role in increasing the organisation’s visibility, fostering positive relationships with various stakeholders, and generating opportunities to help the organisation address gender and economic inequity.

This is a newly created role, and the Marketing Assistant will work closely with the Development team Manager to create processes and procedures for this role.

There are a lot of moving parts in the development team. The right candidate for this role will be comfortable with changing priorities at short notice and is able to quickly rearrange workflows and assist the team with delivering outcomes and meeting deadlines.

About the Development Team:

The Development team at WIRE is focused on creating opportunities for the organisation to grow its impact in priority areas.

The team collectively achieve this by:

  • Sharing WIRE’s knowledge via publications and facilitating learning sessions
  • Managing WIRE’s relationship with its broad and diverse group of external stakeholders through effective communication, promotion, and experiences.
  • Developing, coordinating and supporting income generation opportunities to increase WIRE’s capacity to address gender and economic inequity.

About the Marketing Assistant:

You will ideally have a background in marketing or communications. The right candidate will be patient and willing to explore different ways of operating, expect things to go wrong from time to time, be comfortable with learning from mistakes and suggest alternative ways of working to improve outcomes. Specific responsibilities:

  • Contribute to market research activities and help to identify potential stakeholders that can support WIRE’s work.
  • Assist with upholding and enhancing WIRE’s brand.
  • Gather specialised content from different parts of the organisation and incorporate it into engaging communication material for specific stakeholders.
  • Coordinate promotion of WIRE’s various opportunities to priority stakeholders via different platforms including website, social media, email, online and in-person events.
  • Assist other members of the Development team with responding to enquiries received from internal and external stakeholders.
  • Participate in WIRE team meetings and other staff events as required

About You

To be successful in this role you will demonstrate:

  • A commitment to WIRE’s vision, values and purpose
  • Willingness to learn and work collaboratively
  • Understanding and passion for gender equity issues.
  • Analytical thinking, problem solving, and good listening skills to identify the problem and the initiative to respond with practical solutions.
  • Strong relationship building skills, build good rapport with the internal and external stakeholders to facilitate collaboration.

Key Selection Criteria:

  • Knowledge of and personal commitment to gender equity, women’s empowerment & social justice
  • Market research and stakeholder identification: Demonstrated understanding of market research principles and experience identifying potential stakeholders.
  • Brand management support: Experience in supporting brand management of an organisation by using different forms of communication.
  • Promotion coordination: Experience promoting an organisation and its activities, products or services to priority stakeholders. This can include coordinating social media channels, email communications, print material, and other forms.
  • Visual communication: Demonstrated experience in creating engaging and visually appealing communication material aligned with an organisation’s brand and communication strategy.

About WIRE

We are a proud intersectional feminist organisation, and we are committed to creating a fair society for all women, gender diverse, and non-binary people. We see ourselves as initiators of change. We have been actively involved in addressing systemic barriers to gender equity for over 40 years.

We take a proactive stance on issues related to gender inequity which often leads us to areas less explored and often overlooked. For us, gender equity is about meeting individuals where they are and allocating resources and opportunities as needed to create equal outcomes for all members of our society.

We recognised many years ago that economic equity plays a key role in achieving gender equity. Therefore, in the past 17 years, we have focused our efforts on developing practical solutions for improving economic outcomes for all women, gender diverse and non-binary people. We seek to ensure everyone has a fair opportunity to participate in, contribute to, and benefit from the economic system.

WIRE’s Role in Addressing Gender and Economic Equity

We focus our efforts on creating possibilities for change. We break down the process of change into manageable steps and empower individuals, communities, and organisations to take action.

We achieve this by:

  • Providing one-on-one support services for individuals
  • Building capacity in community leaders to facilitate change
  • Providing consulting services for organisations and professionals
  • Sharing WIRE’s knowledge through its knowledge centre
  • Helping individuals develop the skills and confidence to advocate for themselves and their communities
  • By creating possibilities, we ensure that change, though slow and sometimes daunting, remains achievable and doable.

WIRE’s Inclusive Application Process:

WIRE welcomes applications from women and gender-diverse people, especially from Aboriginal and Torres Strait Island communities, or who are multilingual or are from culturally diverse communities. WIRE acknowledges the skills and knowledge acquired through lived experience. This could include experiences of marginalisation such as migrancy, racialisation, extended financial insecurity and family violence. We would love to hear from people who can utilise the skills and knowledge they have gained from lived experience for this role.

Pre-employment checks:

All employees at WIRE are required to undergo a Police Check and a Working with Children Check to confirm they are fit to work with WIRE service users and program participants. Convictions relating to assault, harassment or violence may indicate an applicant is not suitable to work at WIRE. However, we know that many people are unfairly criminalised, particularly those who have experienced family violence and who are part of marginalised communities. We invite people who have relevant experience to apply for this role and to have a confidential discussion about the circumstances of any conviction which might be considered a barrier to your employment at WIRE.

If you have any questions or would like to discuss the role in more detail, please contact the Manager, Development & Partnerships, Mahsa Hajjari via email: mhajjari@wire.org.au using the subject line: Marketing Assistant enquiry via EthicalJobs.

WIRE aims to make the application process simple. Please respond to the Key Selection Criteria demonstrating your skills, knowledge & experience using the Apply Now button via EthicalJobs

If you are short-listed, WIRE will contact you and request your CV.

A position description is available here.

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